Mid Coast Funeral and Cremation Service in Port Macquarie and Wauchope, New South Wales required a website re-development. They are a valued long time client of Your Web Presence.
The Mid Coast Funeral and Cremation Service website acts as an information portal for those wanting to learn about and engage their funeral and cremation services. It also provides family, friends and the community with relevant details about upcoming funeral services.
In 2018, they required that their website be updated to reflect new branding and services. As long term clients, we were thrilled to reflect on our previous work to embrace the new changes of the business.
The site required a re-design of the presentation layer, information architecture that was efficient to use, and not distracting to the site users.
The new site had to:
- Be easily accessible on all devices, specifically mobile;
- Ensure details of upcoming funerals were easy to find;
- Reflect the broad range of services now available.
We worked by prototyping the site with the client and developing functionality required for the site.
Our approach for this assignment was to:
- To capture the essence of their requirements along with the desired look and feel for their web presence,
- Design an attractive site based on existing colour schemes with appeal and build the system,
- Provide on-going support for sustainment and growth of their online presence for their business growth.
The key elements of the design for Mid Coast Funeral and Cremation Service site were to ensure that the design reflected the sensitive nature of the business, and the local community. Primarily, it had to be easy to use on a mobile device and allowed those interested in engaging their services to interact with the business easily online.
The website has been met with a positive response.